Updated: 10/11/2017 01:55 PM | First Published: 11/23/2016 03:09 PM

Sophia Amoruso, founder of Nasty Gal: How was the Formula behind her success?

A very successful self-built Businesswoman Sophia Amoruso combines three ethnicities: Greek, Italian and Portuguese. She was born in California, San Diego. Her birthday falls on April 20, 1984. Thereafter getting Shifted to San Francisco, Sophia, at age of 22, launched an online eBay store.



Mini Bio on Sophia Amoruso

A very successful self-built Businesswoman Sophia Amoruso combines three ethnicities: Greek, Italian and Portuguese. She was born in California, San Diego. Her birthday falls on April 20, 1984. After the separation of her parents, she moved to Sacramento, California. Sophia was cataloged with the ADD and depression resulting departing from the school and continued studying at home.

The days when Sophia was residing in Portland, Oregon, she was found anytime stealing in the stores and was penalized by the store staffs. Heading to her personal life, she was spotted romancing with Joel Jarek DeGraff, she had a committed relationship with her boyfriend that lured her to get married. She got hitched on June 13, 2015. The couple is existing pretty happily.

eBay Online Store and Nasty Gal – Assets of Sophia Amoruso

Thereafter getting Shifted to San Francisco, Sophia, at age of 22, launched an online eBay store. The store subsisted of passed down Vintage clothing plus other items as well. The tagging was done in the name of Nasty Gal. She individually photographed, captioned, styled and shipped the item.

Thereafter she barred from the store for advertising her own hyperlinks on the feedbacks of the customer through which she gained huge followers on social networking sites like Instagram, Twitter, and Facebook. Nasty Gal has products like vintage clothes, shoes, accessories. The brand got an increasing start. She was also called the “Cinderella of the tech” for her massive growth. Her earnings grew from $223000 in 2008 to $23 million in 2011.

Sophia Amoruso portrays the talent of a writer as well.

Having great Business skills, Sophiahas immense talent on writing as well. She has written two books “Girlboss” published on May 6th, 2014, which was marked as best-selling and was under the theme of business which Sophia terms as a different process and one should have an immense passion towards their dream which then leads to success.

Whereas “Nasty Galaxy” which was launched on 3rd October 2016 is spreading widely and has a complete different storyline from her first book. It is based on different philosophies of life, work, relationship, friendship and many more. She has also been awarded“Goodreads Choice Awards Best Business Books” for her first book.

At petite age Sophia Amoruso bagged a huge Net Worth reasoning her superlative talent in Marketing

Sophia had tough childhood period. She says “ She remember being in a credit office with her parents when they cut up their credit cards into a jar filled with the pieces of cards of other. Then, to save money, she was pulled out of Catholic school.”

Overcoming all the hurdles at a tender age of 32, Sophia has bagged huge net worth of $280 million. She first worked at subway restaurant during her teenage period then trailed by many casual jobs. The first thing she sold online was a stolen book. By the year 2008 after getting kicked out from eBay store, her revenue started growing hastily.

It was her exquisite skills on marketing that led an elevated career. She has now marked as an inspirational idol to many young women. It is the hard work that set any woman to the height of success. Her enormous dedication resulted in many awards and prestigious recognitions.

Steps down from the postion of CEO Sophia Amoruso

Having the rough year 2014, the brand needed an experienced CEO to take over. In an Interview recently Sophia Amoruso spoke about stepping down from the position of CEO and replacing herself to a well- experienced Sheree Waterson.

Sophia hired Sheree Waterson, who earlier worked for Lululemon, Speedo North America and Levi Strauss& Co as an Executive. She knew her capabilities to run the brand towards the great level of success. Sophia thendecided to assign the position of CEO to Sheree Waterson and herself remain to step down to an executive .