Nicole “Snooki” Polizzi LaValle, best known for being a cast of MTV’s Jersey Shore and Snooki & Jwoww is opening up a clothing shop in downtown Madison

The Snooki Shop

The Snooki Shop next to Gerlachs Jewelry shop

According to Patch, “The Snooki Shop” is opening a brick-and-mortar location on Main Street in Madison. The grand opening date of the shop is not out yet, and there are no references to the store on any of their official social media pages. 

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Polizzi LaValle became widely popular after appearing as “Snooki,” the hard-partying housemate on MTV’s Jersey Shore from December 3, 2009, to December 20, 2012. The Snooki Shop will be the first brick-and-mortar shop of any primarily online brand in downtown Madison. 

The Snooki Shop sells trendy clothes, especially women wears and accessories online. However, apart from just selling clothes and accessories, the new shop will also sell new kinds of jewelries designed by Snooki herself. 

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