Gary Vaynerchuk aka Gary Vee has earned a net worth of $160 million from his over three decades long career as a serial entrepreneur, investor, author, speaker and social media personality. His net worth comes from the revenues of VaynerMedia and Wine Library, YouTube revenue, and sales from books and shoes.
How Gary Vaynerchuk grew Wine Library to $60 m business
Vaynerchuk used to work for his father in his early career. Even at college, he went home on weekends to work at his dad’s liquor store.
He soon took his business online and began marketing like no one else. He jumped at the opportunity of advertising on Google and was one of the first businesses to use Google AdWords.
He became a pioneer in email marketing and e-commerce. By 2005, the revenue of Wine Library had reached $60 million from $5 million.
Gary Vaynerchuk was one of the first YouTubers
Vaynerchuk prides himself in getting on a platform quicker than anyone else. In 2006, when barely anyone knew what YouTube was, Gary Vee started a YouTube channel for Wine Library called Wine Library TV.
He would upload videos of himself tasting wine from his store, which later got him a TV appearance on Conan O’Brien. He had posted 1000 episodes of Wine Library TV before moving on to VaynerMedia.
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Smart investing and keynotes
Vaynerchuk was one of the early investors of social media sites like Facebook, Twitter and Tumblr. He also invested in Venmo and Uber.
In the end of 2000s, Vaynerchuk began talking about his career success at events. He delivered his first keynote at the Web 2.0 expo in 2008.
Since then, he has spoken at several high profile business events and traveled all over the world for his speaking gigs.
He published his debut book, Crush it, in March 2009. He followed up that success with The Thank You Economy in 2011, Jab, Jab, Jab, Right-Hook in 2013 and AskGaryVee: One Entreprenuer’s Take on Leadership, Social Media, and Self-Awareness in March 2016. All four of his books made it to the New York Times Bestsellers list.
VaynerMedia and YouTube success
After leaving Wine Library TV, he and his brother, AJ, founded a media company called VaynerMedia. Their client list includes Fortune 500 CEOs, New York Jets, NHL and local businesses.
In just six years, VaynerMedia had 500 employees. In 2016, Vaynerchuk began documenting his journey at the company and uploading daily vlogs on YouTube called DailyVee.
He also films a weekly interview at his office called the #AskGaryVee Show, where he does a one on one Q&A session with fans.